Video - Im not making this stuff up people

A few posts ago I wrote about how popular video is becoming on the web and its importance to search as well as how it directly relates to your stores online presence.

It was December data of 9 BILLION videos watched on YouTube in the US alone and how Google considers video as relevant as text in SEO. Well comScore has just published their January data. OMG! From 9 BILLION videos watched in December 2008 to 14.8 BILLION - in just the US.

Just one more reason why YOU need to seriously consider VSEO.

Click the link to read it. Americans’ Time Spent Viewing Jumps 15 Percent versus Previous Month



RESTON, VA, March 4, 2009 – comScore (NASDAQ: SCOR), a leader in measuring the digital world, today released January 2009 data from the comScore Video Metrix service showing that U.S. Internet users viewed 14.8 billion online videos during the month, representing an increase of 4 percent versus December 2008.YouTube led the growth charge, accounting for 91 percent of the incremental gain in the number of videos viewed versus December, as it surpassed 100 million viewers for the first time.



Google Sites Adds to Lead in Video Market Share

In January, Google Sites once again ranked as the top U.S. video property with 6.4 billion videos viewed (43 percent online video market share), with YouTube.com accounting for more than99 percent of all videos viewed at the property. Fox Interactive Media ranked second with 552 million videos (3.7 percent), followed by Yahoo! Sites with 374 million (2.5 percent) and Viacom Digital with 288 million (1.9 percent). Megavideo climbed 15 percent (103 million videos) in January to capture a spot in the top ten for the first time.



Top U.S. Online Video Properties* by Videos Viewed

January 2009

Total U.S. – Home/Work/University Locations

Source: comScore Video Metrix

Property
Videos

(000)
Share (%) of

Videos

Total Internet
14,831,607
100.0

Google Sites
6,367,638
42.9

Fox Interactive Media
551,991
3.7

Yahoo! Sites
374,161
2.5

Viacom Digital
287,615
1.9

Microsoft Sites
267,475
1.8

HULU.COM
250,473
1.7

Turner Network
195,983
1.3

AOL LLC
184,808
1.2

Disney Online
141,452
1.0

MEGAVIDEO.COM
102,857
0.7


*Rankings based on video content sites; excludes video server networks. Online video includes both streaming and progressive download video.



Google Sites Surpasses 100 Million Viewers in January

More than 147 million U.S. Internet users watched an average of 101 videos per viewer in January. Google Sites grew to 102 million online video viewers during the month, or more than two out of every three Internet users who watched video. Fox Interactiveranked second with 62.1 million viewers, followed by Yahoo! Sites (41.9 million) and Microsoft Sites (30.0 million).



Top U.S. Online Video Properties* by Unique Viewers

January 2009

Total U.S. – Home/Work/University Locations

Source: comScore Video Metrix

Property
Unique Viewers (000)
Average Videos per Viewer

Total Internet
147,322
100.7

Google Sites
101,870
62.5

Fox Interactive Media
62,109
8.9

Yahoo! Sites
41,859
8.9

Microsoft Sites
30,042
8.9

AOL LLC
27,198
6.8

HULU.COM
24,448
10.2

CBS Corporation
24,215
4.2

Viacom Digital
24,126
11.9

Turner Network
22,979
8.5

Disney Online
13,435
10.5


*Rankings based on video content sites; excludes video server networks. Online video includes both streaming and progressive download video.



Other notable findings from January 2009 include:

76.8 percent of the total U.S. Internet audience viewed online video.
The average online video viewer watched 356 minutes of video (approximately 6 hours), up 15 percent versus December.
100.9 million viewers watched 6.3 billion videos on YouTube.com (62.6 videos per viewer).
54.1 million viewers watched 473 million videos on MySpace.com (8.7 videos per viewer).
The duration of the average online video was 3.5 minutes, up from 3.2 minutes per video in December.
The duration of the average online video viewed at Megavideo was 24.9 minutes, higher than any other video property in the top ten.
And here is the rest of it.